Driving Admissions Success with Targeted Digital Strategy

Problem

Webster University Leiden sought to increase student enrollment by improving its digital presence and admissions process. The primary challenge was developing a cohesive online strategy to attract and engage prospective students.

Solution

Ngrane created a targeted landing page for Webster to drive conversions by enhancing visibility and alignment with the new brand positioning. A mix of strategic Google Ads, social media, and CRM integration helped streamline the admissions process, enabling an optimized experience for prospective students.

Phase 1

Strategic Positioning and Market Research

Conducted workshops and research to define a new brand positioning that resonates with a global student audience.

Phase 2

Translating the Brand Promise

Developed and applied the brand promise across online and offline properties, ensuring consistent messaging.

Phase 3

Landing Page Design and Implementation

Created a conversion-focused landing page to optimize the admissions process and increase visibility.

Phase 4

Marketing Integration and Optimization

Implemented Google Ads, social media campaigns, and CRM integrations to streamline applicant engagement.

Results

+ 0 %

Conversion Rate Increase

0 %

Peak Conversation Rate

0 +

Monthly Visitors

0

Daily Leads

More About the Experts Behind Every Solution

David van Delden

Creative Director

Rieven Martis

Developer

Reggie Valpoort

Marketeer

Reggie Valpoort

Marketeer

Dynamic marketeer creating data-driven campaigns that boost brand presence and engagement.

David van Delden

Creative Director

Visionary creative leader who blends art and strategy to drive innovative campaigns.

Rieven Martis

Developer

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